Business Description
Kraft Kanya was started when Sayan Banerjee, an IT professional, met Sanchita Karmakar, a graphic designer. Impressed by a design created by her for a mutual friend, he approached her through Facebook with the idea of creating an e-commerce platform which promotes the importance of art in fashion, including both handicraft and digital illustration. The partnership business was inaugurated during the Covid-19 lockdown period with several uncertainties. However, with the constant support of customers, the business today has grown into a successful e-commerce platform working towards its primary goal of making art that leaves a statement etched on the world of fashion.