PaanSmith (A Brand of TBJ Impex Private Limited) is a premium Indian confectionery and mouth freshener brand that blends traditional Indian flavors with modern packaging and quality standards. Established in 2020, the brand is inspired by the legacy of local panwaadis and aims to revive classic Indian taste experiences through innovative products like mukhwas, supari, digestives, and candies.

Mission: To revive and modernize traditional Indian confectionery while delivering premium-quality, hygienic, and flavorful products.

PaanSmith offers a diverse product portfolio:

Candies:Kaala Khatta, Kachha Mango, Nagpuri Santra, Lemon Drops, Strawberry,Jujubes, Choco Stones, Coconut Peda

Mouth Fresheners (Mukhwas):Shahi Mukhwas, Madrasi Saunf, Punjabi Mukhwas, Sadabahar

Digestives:Aam Goli, Heing Goli, Anardana Goli, Imli Modak

Supari Range: Roasted Supari, Gulab Supari, Banarasi Supari)

Business Description

PaanSmith is a premium Indian confectionery and mouth freshener brand that blends traditional Indian flavors with modern packaging and quality standards. Established in 2020, the brand is inspired by the legacy of local panwaadis and aims to revive classic Indian taste experiences through innovative products like mukhwas, supari, digestives, and candies. With a strong focus on quality ingredients, hygiene, and authentic taste, PaanSmith offers a wide range of products designed for everyday refreshment, digestion, and indulgence.

Mission

To revive and modernize traditional Indian confectionery while delivering premium-quality, hygienic, and flavorful products.

Vision

To become a leading global brand for Indian mouth fresheners, candies, and digestives.

Business Details
Address: 610, Ansal Chamber-II, Bhikaji Cama Place, New Delhi, India
Phone: +91-99994-47895
Email: [email protected]
Founded: 2020
Parent Company: TBJ Impex Pvt. Ltd.

Product Categories

PaanSmith offers a diverse product portfolio:

Candies
Kaala Khatta, Kachha Mango, Nagpuri Santra, Lemon Drops, Strawberry
Jujubes, Choco Stones, Coconut Peda

Mouth Fresheners (Mukhwas)
Shahi Mukhwas, Madrasi Saunf, Punjabi Mukhwas, Sadabahar

Digestives
Aam Goli, Heing Goli, Anardana Goli, Imli Modak

Supari Range
Roasted Supari, Gulab Supari, Banarasi Supari

Key Features / USPs
Premium quality ingredients
100% vegetarian products
Traditional Indian flavors with modern twist
Hygienic manufacturing & strict quality checks
Wide variety of flavors & formats
Available on marketplaces like Amazon & Flipkart

Special Offerings
Gift packs & hampers for festivals and corporate gifting
Everyday snack & mouth freshener solutions
Digestive-friendly products

Health & Functional Benefits
Supports digestion
Rich in antioxidants and fiber
Contains nutrients like Vitamin B, Iron, Potassium
Helps refresh breath and boost immunity

Brand Identity

The brand uses colorful, vibrant, and traditional Indian aesthetics showcasing:

Heritage-inspired packaging
Product-focused visuals
Lifestyle and gifting appeal