Exceed Entertainment is a pioneering, multi-platform entertainment management company headquartered in Mumbai, India.

What started in 2005 as an artist management agency has over the years evolved into a multi-functional and versatile entertainment company with dedicated teams specializing in each aspect of the entertainment value chain, including entertainment marketing and consulting, film casting, content packaging, syndication and production, film marketing, live event management, sports hospitality, licensing, merchandising, influencer & digital marketing.

Since its inception, Exceed Entertainment has represented a diverse portfolio of talent from the entertainment industry including Hrithik Roshan, Saif Ali Khan, Yash, Priyanka Chopra, Sonakshi Sinha, Ajay Devgn, Kajol, Shahid Kapoor, Malaika Arora, Dia Mirza, Bipasha Basu, Nora Fatehi, Nushratt Bharuccha, Chitrangda Singh, Mithila Palkar, Kirti Kulhari, Rasika Dugal, Viineet Singh, Jimmy Shergill, Rahul Khanna and many more.

Building on the pedigree of acute insight and experience of the team, Exceed has co-created some of India’s most successful celebrity brands – HRX with Hrithik Roshan, Diva Yoga and Nude Bowls with Malaika Arora, House of Pataudi with Saif Ali Khan, Beco, Kapiva and Shumee with Dia Mirza.

Exceed Entertainment, as a group, has been making telling contributions over the years via initiatives that have improved the quality of life in society. Through Exceed Cares, our aim has always been to add value of bringing in transformative change amongst the young minds with whom we have associated through Angel Xpress Foundation. Exceed Cares looks to surpass the ordinary and create new benchmarks and standards in the philanthropic space.

We strive to Exceed expectations and go beyond the ordinary. Innovate, create and elevate, setting new standards along the way.